REYNOLDS & REYNOLDS Revenue, Growth & Competitor Profile

DBA DEALER COMPUTER SERVICES, INC.

Company Profile & Annual Report for Reynolds & Reynolds

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Reynolds & Reynolds Fast Facts

Revenue	Over $500 million    See Exact Annual Revenue
Employees	Over 1,000Exact Company Size
Primary Industry	541511 Custom Computer Programming & Software Development Services
Address	One Reynolds Way Dayton, OH 45430 reyrey.com

Note: Revenues for privately held companies are statistical evaluations.




Reynolds & Reynolds's Annual Report & Profile shows critical firmographic facts:

• What is the company's size? (Annual sales and employees)
• What industry is the company in?

Reynolds & Reynolds Annual Revenue and Growth Rate

Reynolds & Reynolds	Revenue Est. ($ Million)	Growth Rate (%)	# Employees
2019	Details in Premium Report
2018
2017
2016
2015
2014

1-Year Growth Rate: 3-Year Growth Rate (CAGR):

Note: Reynolds & Reynolds's revenues are gauged from an analysis of company filings.

Reynolds & Reynolds's Income Statement (based on Industry Averages)

	$ Millions (Industry Average)
Reynolds & Reynolds Revenue (Sales)
Cost of Goods Sold
Gross Profit
Operating Expenses
Advertising
Salaries and wages
Other Operating Expenses
Total Operating Expenses
Operating Income
EBITDA
EBIT (Earnings Before Interest and Taxes)
Net Profit

Trademark Applications

Trademark applications show the products and services that Reynolds & Reynolds is developing and marketing. Reynolds & Reynolds doesn't have any recent trademark applications, indicating Reynolds & Reynolds is focusing on its existing business rather than expanding into new products and markets. Trademarks may include brand names, product names, logos and slogans.

Trademark	Date
COLORFILE A comprehensive filing system developed specifically for automotive retailers, consisting of folders designed with extended tabs for color coded labels to facilitate fast and accurate filing and retrieval, and alpha numeric adhesive labels used to identify dates, customer names, and vehicle identification numbers	05/08/2017
REMINDERTRAX providing advertising, public relations, customer database management and customer satisfaction information management services in the field of automobile sales, repair and maintenance; providing advertising, public relations, customer database management and customer satisfaction information management services in the field of automobile sales, repair and maintenance, namely, providing a comprehensive service reminder program that uses database marketing to calculate and target customers' needs for car service, communicates the need for that service using letters, postcards, and emails, and measures the return on investment from customers who have those services performed	03/15/2017
APTUS Providing a website for connecting automotive sellers with buyers; advertising, marketing and promotion services in the field of automotive dealerships; automotive finance and insurance; automotive dealerships; automotive dealership services, namely, providing an Internet website portal for automobile dealerships and customers featuring the ability to schedule service appointments and manage the vehicle buying process for third parties; automotive dealership services, namely, providing a website for automobile dealerships and customers featuring recommendations, ratings and reviews of vehicle sales or service posted by customers; automotive dealership services, namely, providing an Internet website for automobile consumers and dealers featuring the ability to download vehicle information regarding specific inventory record management including, but not limited to, at least one of price, specifications and options, service history, dealership commentary, vehicle location, vehicle reviews, and special offers and incentives; automotive dealership services, namely, providing an Internet website for automobile consumers and dealers featuring business information to manage and monitor the process of purchasing a vehicle, including at least one of initiating pre-qualification credit applications, full credit applications, selecting a vehicle, negotiating a price, corresponding lease or finance terms, managing manufacturer offers, managing manufacturer incentives, building and pricing a vehicle, saving vehicle selections, creating price alerts, and accepting deposits to reserve a vehicle for future purchase; automotive dealership services, namely, providing a website for automobile dealerships and customers featuring information regarding new and used vehicle inventory, vehicle pricing, specifications and options, business name, address, contact information and hours of operation; automotive dealership services, namely, providing a website for automobile dealerships and customers featuring business news and business information regarding dealership operations, sales, promotions, and special events	02/17/2016

See all trademarks and details in the Full Report.

Recession Risk

Determine whether Reynolds & Reynolds grew or shrank during the last recession. This is useful in estimating the financial strength and credit risk of the company. Compare how recession-proof Reynolds & Reynolds is relative to the industry overall. While a new recession may strike a particular industry, measuring the industry and company's robustness during the last recession estimates its ability to weather future recessions.

Market Share of Reynolds & Reynolds's Largest Competitors

A competitive analysis shows these companies are in the same general field as Reynolds & Reynolds, even though they may not compete head-to-head. These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines. The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies. Competitive advantage comes from offering better pricing or superior products/service.

Company	Headquarters	Revenue ($ MM)
COGNIZANT TECHNOLOGY SOLUTIONS U.S.	College Station, TX	100
CERNER	Kansas City, MO	56
CACI INTERNATIONAL	Arlington, VA	46
WIPRO LIMITED	East Brunswick, NJ	33
QUALTRICS	Provo, UT	32
COLLABERA	Basking Ridge, NJ	14
AMERICAN CYBERSYSTEMS	Duluth, GA	14
IGATE	Bridgewater, NJ	13
INFOR US	Alpharetta, GA	13

Nearby Competitors

These companies are similar in business line and location to Reynolds & Reynolds. While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.

Company	Headquarters	Revenue ($ MM)
REYNOLDS & REYNOLDS	Dayton, OH	100
SIERTEK	Beavercreek, OH	22
COMPTECH COMPUTER TECHNOLOGIES	Dayton, OH	5
JYG INNOVATIONS	Dayton, OH	3
CREEK TECHNOLOGIES	Beavercreek, OH	3
ARDENT TECHNOLOGIES	Dayton, OH	2

Future Competition: Reynolds & Reynolds's Fastest Growing Competitors

These companies are in the same general field as Reynolds & Reynolds and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.

Company	Revenue ($ MM)