IncFact
Company Profiles: Revenue, Growth, Competition

KELLOGG Revenue, Growth & Competitor Profile

DBA KELLOG
Last updated:

Company Awards

Big Fish
Big Fish
Brain Power (IP)
Patent/Trademark IP
 

Company Profile & Annual Report for Kellogg

Access the complete profile.

Kellogg Fast Facts

RevenueOver $500 million    See Exact Annual Revenue
EmployeesOver 1,000Exact Company Size
Primary Industry311 Food Manufacturing
Address545 Lamont Road
Elmhurst, IL 60126

www.kelloggcompany.com


Kellogg's annual revenues are over $500 million (see exact revenue data) and has over 1,000 employees. It is classified as operating in the Food Manufacturing industry.


Kellogg's Annual Report & Profile shows critical firmographic facts:
  • What is the company's size? (Annual sales and employees)
  • What industry is the company in?

Kellogg is a publicly traded company on using the ticker symbol K. Detailed information on company financials and operating reports can be found here: : K



Kellogg Annual Revenue and Growth Rate

Kellogg Revenue Est.
($ Million)
Growth Rate (%)# Employees
2018 Details in Premium Report
2017
2016
2015
2014
2013
2012


1-Year Growth Rate:
3-Year Growth Rate (CAGR):
Premium Report

Note: Kellogg's revenues are gauged from an analysis of company filings.



Trademark Applications

Trademark applications show the products and services that Kellogg is developing and marketing. Kellogg doesn't have any recent trademark applications, indicating Kellogg is focusing on its existing business rather than expanding into new products and markets. Trademarks may include brand names, product names, logos and slogans.

Trademark Date
PURE AND SLENDER
Nutrition bars, namely, nutritional supplement energy bars, for use as a meal substitute; nutritional supplement meal replacement bars for boosting energy
04/10/2014
PURE
Nutrition bars, namely, nutritional energy bars, for use as a meal substitute; and meal replacement bars
04/09/2010
KAZAAM CRUNCH
Cereal-based snack foods; granola-based snack food bars
02/17/2004

See all trademarks and details in the Full Report.


Recession Risk

Determine whether Kellogg grew or shrank during the last recession. This is useful in estimating the financial strength and credit risk of the company. Compare how recession-proof Kellogg is relative to the industry overall. While a new recession may strike a particular industry, measuring the industry and company's robustness during the last recession estimates its ability to weather future recessions.



Market Share of Kellogg's Largest Competitors

A competitive analysis shows these companies are in the same general field as Kellogg, even though they may not compete head-to-head. These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines. The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies. Competitive advantage comes from offering better pricing or superior products/service.

Company HeadquartersRevenue ($ MM)
KERRYBeloit, WI100 
MONDELEZ GLOBALNorthfield, IL50 
SAPUTO CHEESE USALincolnshire, IL32 
REFRESCO BEVERAGES USTampa, FL31 
BIMBO BAKERIES USAHorsham, PA30 
LAND O'LAKESArden Hills, MN24 
PRAIRIE FARMS DAIRYCarlinville, IL19 
ADVANCEPIERRE FOODSBlue Ash, OH4 




Nearby Competitors

These companies are similar in business line and location to Kellogg. While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.

Company HeadquartersRevenue ($ MM)
INGREDIONWestchester, IL100 
KELLOGGElmhurst, IL61 
MCCAIN FOODS USAOakbrook Terrace, IL49 
NOW HEALTH GROUPBloomingdale, IL20 
FERRARA CANDYOakbrook Terrace, IL10 
MULLINS FOOD PRODUCTSBroadview, IL5 




Future Competition: Kellogg's Fastest Growing Competitors

These companies are in the same general field as Kellogg and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.

CompanyRevenue ($ MM)
Kellogg Competitors