Note: LA Tortilleria's revenues are gauged from an analysis of company filings.
LA Tortilleria's Income Statement (based on Industry Averages)
$ Millions (Industry Average)
LA Tortilleria Revenue (Sales)
Cost of Goods Sold
Salaries and wages
Other Operating Expenses
Total Operating Expenses
EBIT (Earnings Before Interest and Taxes)
Trademark applications show the products and services that LA Tortilleria is developing and marketing.
LA Tortilleria doesn't have any recent trademark applications, indicating LA Tortilleria is focusing on
its existing business rather than expanding into new products and markets.
Trademarks may include brand names, product names, logos and slogans.
CROW CRUNCH chicharron; pork rinds; meat based snack foods
PURPLE CROW KIDS Toy vehicles, toy action figures, collectible toy figures, doll clothing and doll accessories, plastic and vinyl toy characters, mechanical toys, wind-up toys, water squirting toys, musical toys, toy foam disc and ball shooters and foam toy discs and balls for use therewith, party favors in the nature of small toys, paddle ball games, toy writing boards and toy candy dispensers
LA TORTILLERIA DEL CUERVITO MORADO Tortillas [ and tortilla chips ]
Determine whether LA Tortilleria grew or shrank during the last recession. This is useful in estimating the
financial strength and credit risk of the company.
Compare how recession-proof LA Tortilleria is relative to the industry overall.
While a new recession may strike a particular industry, measuring the
industry and company's robustness during the last recession estimates its ability to weather future recessions.
Market Share of LA Tortilleria's Largest Competitors
A competitive analysis shows these companies are in the same general field as LA Tortilleria, even though they may not compete head-to-head.
These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines.
The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies.
Competitive advantage comes from offering better pricing or superior products/service.
These companies are similar in business line and location to LA Tortilleria.
While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.
Future Competition: LA Tortilleria's Fastest Growing Competitors
These companies are in the same general field as LA Tortilleria and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.