Manitowoc's annual revenues are over $500 million (see exact revenue data) and has over 1,000 employees. It is classified as operating in the Agriculture, Construction & Mining Machinery Manufacturing industry.
Note: Manitowoc's revenues are gauged from an analysis of company filings.
Trademark applications show the products and services that Manitowoc is developing and marketing.
Manitowoc doesn't have any recent trademark applications, indicating Manitowoc is focusing on
its existing business rather than expanding into new products and markets.
Trademarks may include brand names, product names, logos and slogans.
ICE BUTLER ice making machines
PERMACARE SYSTEM computerized crane maintenance and repair systems, namely wireless modem, computer software, computer hardware, various system sensors, data compilation and system support, all sold as a unit
Determine whether Manitowoc grew or shrank during the last recession. This is useful in estimating the
financial strength and credit risk of the company.
Compare how recession-proof Manitowoc is relative to the industry overall.
While a new recession may strike a particular industry, measuring the
industry and company's robustness during the last recession estimates its ability to weather future recessions.
A competitive analysis shows these companies are in the same general field as Manitowoc, even though they may not compete head-to-head.
These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines.
The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies.
Competitive advantage comes from offering better pricing or superior products/service.
These companies are similar in business line and location to Manitowoc.
While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.
These companies are in the same general field as Manitowoc and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.