Note: Pro Food Systems's revenues are gauged from an analysis of company filings.
Pro Food Systems's Income Statement (based on Industry Averages)
$ Millions (Industry Average)
Pro Food Systems Revenue (Sales)
Cost of Goods Sold
Salaries and wages
Other Operating Expenses
Total Operating Expenses
EBIT (Earnings Before Interest and Taxes)
Trademark applications show the products and services that Pro Food Systems is developing and marketing.
Pro Food Systems's new tradmarks suggest it is investing in R&D and marketing, while expanding into new products or markets.
Trademarks may include brand names, product names, logos and slogans.
R Prepared and packaged entrees consisting of macaroni and cheese; Macaroni and cheese; Steamed buttered corn; Mashed potatoes; preparation of dishes, namely, mashed potatoes; Instant potatoes
RED LETTER Prepared and packaged entrees consisting of macaroni and cheese; Macaroni and cheese; Steamed buttered corn; Mashed potatoes; preparation of dishes, namely, mashed potatoes; Instant potatoes
BE A MEALTIME HERO. Fast-food restaurant services; Restaurant services
Determine whether Pro Food Systems grew or shrank during the last recession. This is useful in estimating the
financial strength and credit risk of the company.
Compare how recession-proof Pro Food Systems is relative to the industry overall.
While a new recession may strike a particular industry, measuring the
industry and company's robustness during the last recession estimates its ability to weather future recessions.
Market Share of Pro Food Systems's Largest Competitors
A competitive analysis shows these companies are in the same general field as Pro Food Systems, even though they may not compete head-to-head.
These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines.
The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies.
Competitive advantage comes from offering better pricing or superior products/service.
These companies are similar in business line and location to Pro Food Systems.
While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.
Future Competition: Pro Food Systems's Fastest Growing Competitors
These companies are in the same general field as Pro Food Systems and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.