Desert First Federal Credit Union Revenue, Growth & Competitor Profile

DBA DESERET FIRST CREDIT UNION
DBA DESERET FIRST FEDERAL CREDIT UNION

Company Profile & Annual Report for Desert First Federal Credit Union

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Desert First Federal Credit Union Fast Facts

Revenue	$100 - $500 million    See Exact Annual Revenue
Employees	100 - 500Exact Company Size
Primary Industry	5221 Depository Credit Intermediation
Address	3999 W Parkway Blvd West Valley, UT 84120

Note: Revenues for privately held companies are statistical evaluations.


Desert First Federal Credit Union's Annual Report & Profile shows critical firmographic facts:

• What is the company's size? (Annual sales and employees)
  • Desert First Federal Credit Union's annual revenues are $100 - $500 million (see exact revenue data)
• What industry is the company in?
  • Desert First Federal Credit Union is classified as operating in the Depository Credit Intermediation industry, NAICS Code 5221.

Desert First Federal Credit Union Annual Revenue and Growth Rate

Desert First Federal Credit Union	Revenue Est. ($ Million)	Growth Rate (%)	# Employees
2023	$100 - $500 million Details in Premium Report
2022
2021
2020
2019

1-Year Growth Rate: 3-Year Growth Rate (CAGR):

Note: Desert First Federal Credit Union's revenues are gauged from an analysis of company filings.

Desert First Federal Credit Union's Income Statement (based on Industry Averages)

Desert First Federal Credit Union P&L	$ Millions
Revenue (Sales)
Cost of Goods Sold
Gross Profit
Operating Expenses
Advertising
Salaries and wages
Other Operating Expenses
Total Operating Expenses
Operating Income
EBITDA
EBIT (Earnings Before Interest and Taxes)
Net Profit

Trademark Applications

Trademark applications show the products and services that Desert First Federal Credit Union is developing and marketing. Desert First Federal Credit Union doesn't have any recent trademark applications, indicating Desert First Federal Credit Union is focusing on its existing business rather than expanding into new products and markets. Trademarks may include brand names, product names, logos and slogans.

Trademark	Date
YOU KNOW WHY. WE SHOW HOW. Credit union services, namely, online and mobile banking services, providing deposit accounts, providing personal, business, auto, and home loans, investment of funds for others, investment consultancy; loan protection services, namely, providing third-party extended warranty services in the nature of vehicle service contracts on vehicles manufactured by others for mechanical breakdown and servicing, and issuing supplemental debt protection and automobile loss insurance policies; insurance agency services	05/29/2019
COBALT Administration of a customer loyalty program which provides special pricing for consumers who maintain qualified accounts at a credit union; Business administration of consumer loyalty programs	03/27/2019
CARDHUB Mobile application software that permits credit and debit card holders to manage, control and monitor account transactions in real-time and to set transaction alerts	06/28/2018

See all trademarks and details in the Full Report.

Market Share of Desert First Federal Credit Union's Largest Competitors

A competitive analysis shows these companies are in the same general field as Desert First Federal Credit Union, even though they may not compete head-to-head. These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines. The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies. Competitive advantage comes from offering better pricing or superior products/service.

Company	Headquarters	Revenue ($ MM)
CAPITOL FEDERAL FOUNDATION	Topeka, KS	100
JPMORGAN CHASE BANK NATIONAL ASSOCIATION	Jersey City, NJ	68
SOUTH DAKOTA BANKERS ASSOCIATION	Pierre, SD	49
PNC FINANCIAL SERVICES GROUP	Pittsburgh, PA	14
U.S. BANCORP	Minneapolis, MN	11
TRUIST FINANCIAL	Charlotte, NC	9
SIERRA PACIFIC POWER	Reno, NV	8
MUFG BANK	New York, NY	7
TD BANK	Falmouth, ME	6

Nearby Competitors

These companies are similar in business line and location to Desert First Federal Credit Union. While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.

Company	Headquarters	Revenue ($ MM)
ZIONS BANCORPORATION NATIONAL ASSOCIATION	Salt Lake City, UT	100
CELTIC BANK	Salt Lake City, UT	7
UNIVERSITY FIRST FEDERAL CREDIT UNION	Salt Lake City, UT	6
WEBBANK	Salt Lake City, UT	4
DESERT FIRST FEDERAL CREDIT UNION	West Valley, UT	3
GRANITE FEDERAL CREDIT UNION	Salt Lake City, UT	2

Future Competition: Desert First Federal Credit Union's Fastest Growing Competitors

These companies are in the same general field as Desert First Federal Credit Union and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.

Company	Revenue ($ MM)