Note: Heap's revenues are gauged from an analysis of company filings.
Heap's Income Statement (based on Industry Averages)
Heap P&L
$ Millions
Revenue (Sales)
Cost of Goods Sold
Gross Profit
Operating Expenses
Advertising
Salaries and wages
Other Operating Expenses
Total Operating Expenses
Operating Income
EBITDA
EBIT (Earnings Before Interest and Taxes)
Net Profit
Investor Activity
Heap has actively raised capital from investors. These investors may include private investors, venture capital firms, or other investment vehicles.
Date
Investors
Percent Raised
Target Size
December 9, 2021
22
100%
$113 MM
Complete list of funding rounds and total amounts in the Company Report
Trademark Applications
Trademark applications show the products and services that Heap is developing and marketing.
Heap doesn't have any recent trademark applications, indicating Heap is focusing on
its existing business rather than expanding into new products and markets.
Trademarks may include brand names, product names, logos and slogans.
Trademark
Date
HEAP ANALYTICS Software as a service (SAAS) services, namely, hosting software for use in tracking, analyzing, and generating reports on user activity on websites and on computer applications for mobile devices
05/11/2022
HEAP Software as a service (SAAS) services, namely, hosting software for use in tracking, analyzing, and generating reports on user activity on websites and on computer applications for mobile devices
02/29/2016
See all trademarks and details in the Full Report.
Market Share of Heap's Largest Competitors
A competitive analysis shows these companies are in the same general field as Heap, even though they may not compete head-to-head.
These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines.
The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies.
Competitive advantage comes from offering better pricing or superior products/service.
These companies are similar in business line and location to Heap.
While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.
These companies are in the same general field as Heap and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.