Note: Original Bark's revenues are gauged from an analysis of company filings.
Original Bark's Income Statement (based on Industry Averages)
Original Bark P&L
$ Millions
Revenue (Sales)
Cost of Goods Sold
Gross Profit
Operating Expenses
Advertising
Salaries and wages
Other Operating Expenses
Total Operating Expenses
Operating Income
EBITDA
EBIT (Earnings Before Interest and Taxes)
Net Profit
Market Share of Original Bark's Largest Competitors
A competitive analysis shows these companies are in the same general field as Original Bark, even though they may not compete head-to-head.
These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines.
The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies.
Competitive advantage comes from offering better pricing or superior products/service.
These companies are similar in business line and location to Original Bark.
While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.
Future Competition: Original Bark's Fastest Growing Competitors
These companies are in the same general field as Original Bark and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.