PERFORMANCE MATTERS Revenue, Growth & Competitor Profile

DBA IASSESSMENT, LLC
DBA IASSESSMENT, LLC DBA TRUENORTHLOGIC
DBA TRUENORTHLOGIC

Company Profile & Annual Report for Performance Matters

Access the complete profile.

Performance Matters Fast Facts

Revenue	N/A    See Exact Annual Revenue
Employees	100 - 500Exact Company Size
Primary Industry	541511 Custom Computer Programming & Software Development Services
Address	7730 Union Park Avenue, Suite 500 Sandy, UT 84047 truenorthlogic.com

Note: Revenues for privately held companies are statistical evaluations.




Performance Matters's Annual Report & Profile shows critical firmographic facts:

• What is the company's size? (Annual sales and employees)
• What industry is the company in?

Trademark Applications

Trademark applications show the products and services that Performance Matters is developing and marketing. Performance Matters doesn't have any recent trademark applications, indicating Performance Matters is focusing on its existing business rather than expanding into new products and markets. Trademarks may include brand names, product names, logos and slogans.

Trademark	Date
UNIFY TOGETHER WE CREATE Software as a service (SAAS) services featuring software for allowing users to work collaboratively to develop and administer pre-kindergarten through 12th grade and college-level student assessments and for use by publishers to create store fronts so that they may offer assessment content for sale to users; maintaining and hosting online retail and electronic commerce websites for others, namely, for publishers to offer pre-kindergarten through 12th grade and college-level student assessment content for sale to users	02/13/2014
P Providing web-based non-downloadable software allowing users to integrate, manage, and create interactive displays and reports of users' education-related data; Software as a service (SAAS) services featuring software for the administration, scoring and reporting of student tests and professional observations of classroom teachers; Computer services, namely, creating an on-line community for registered users to participate in discussions, get feedback from their peers, form virtual communities, and engage in social networking services to facilitate the collaborative development of student assessments in various pre-kindergarten through 12th grade and college-level educational subject areas; maintaining and hosting online retail and electronic commerce websites for others, namely, for publishers to offer student assessment content for sale to users; computer software consultation	02/12/2014
TRUENORTHLOGIC Providing a web site featuring temporary use of non-downloadable software for human capital management, educator effectiveness management, professional learning management, and evaluation and appraisal, provided to K-12 education agencies; Providing on-line non-downloadable software for human capital management, educator effectiveness management, professional learning management, and evaluation and appraisal, provided to K-12 education agencies; Providing temporary use of a web-based software application for human capital management, educator effectiveness management, professional learning management, and evaluation and appraisal, provided to K-12 education agencies; Providing temporary use of on-line non-downloadable software for human capital management, educator effectiveness management, professional learning management, and evaluation and appraisal, provided to K-12 education agencies	12/08/2011

See all trademarks and details in the Full Report.

Recession Risk

Determine whether Performance Matters grew or shrank during the last recession. This is useful in estimating the financial strength and credit risk of the company. Compare how recession-proof Performance Matters is relative to the industry overall. While a new recession may strike a particular industry, measuring the industry and company's robustness during the last recession estimates its ability to weather future recessions.

Market Share of Performance Matters's Largest Competitors

A competitive analysis shows these companies are in the same general field as Performance Matters, even though they may not compete head-to-head. These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines. The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies. Competitive advantage comes from offering better pricing or superior products/service.

Company	Headquarters	Revenue ($ MM)
NVIDIA	Santa Clara, CA	100
INNOVA SOLUTIONS	Duluth, GA	80
COGNIZANT TECHNOLOGY SOLUTIONS U.S.	College Station, TX	32
CERNER	Kansas City, MO	12
CACI INTERNATIONAL	Reston, VA	9
WIPRO LIMITED	East Brunswick, NJ	6
SYNTEL	Troy, MI	5
GUSTO	San Francisco, CA	4
DELIV	Menlo Park, CA	4

Nearby Competitors

These companies are similar in business line and location to Performance Matters. While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.

Company	Headquarters	Revenue ($ MM)
INTERMOUNTAIN TECHNOLOGY GROUP	Sandy, UT	100
ENTRATA	Lehi, UT	91
INCONTACT	Sandy, UT	70
HEALTH CATALYST	South Jordan, UT	70
LUCID SOFTWARE	South Jordan, UT	70
HENRY SCHEIN ONE	American Fork, UT	68

Future Competition: Performance Matters's Fastest Growing Competitors

These companies are in the same general field as Performance Matters and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.

Company	Revenue ($ MM)