Note: Rita's Franchise's revenues are gauged from an analysis of company filings.
Rita's Franchise's Income Statement (based on Industry Averages)
Rita's Franchise P&L
$ Millions
Revenue (Sales)
Cost of Goods Sold
Gross Profit
Operating Expenses
Advertising
Salaries and wages
Other Operating Expenses
Total Operating Expenses
Operating Income
EBITDA
EBIT (Earnings Before Interest and Taxes)
Net Profit
Trademark Applications
Trademark applications show the products and services that Rita's Franchise is developing and marketing.
Rita's Franchise doesn't have any recent trademark applications, indicating Rita's Franchise is focusing on
its existing business rather than expanding into new products and markets.
Trademarks may include brand names, product names, logos and slogans.
Trademark
Date
CELEBRATE THE EVERYDAY Flavored ices; Frozen confections; Frozen custards; Italian ice; Water ice
01/23/2017
ICE FLIGHTS Flavored ices; frozen confections; frozen custards; fruit ice; Italian ice; water ice
12/21/2015
RITA'S CAFE Franchising, namely, offering business management assistance in the establishment and/or operation of restaurants and retail store services featuring flavored ice, water ice, Italian Ice, frozen custard, frozen confections, donuts and food and beverage items for consumption on and off the premises; Retail store services featuring flavored ice, water ice, Italian Ice, frozen custard, frozen confections, donuts and food and beverage items for consumption on and off the premises
08/06/2015
See all trademarks and details in the Full Report.
Market Share of Rita's Franchise's Largest Competitors
A competitive analysis shows these companies are in the same general field as Rita's Franchise, even though they may not compete head-to-head.
These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines.
The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies.
Competitive advantage comes from offering better pricing or superior products/service.
These companies are similar in business line and location to Rita's Franchise.
While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.
These companies are in the same general field as Rita's Franchise and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.
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