Note: Sun-Maid Growers of California's revenues are gauged from an analysis of company filings.
Sun-Maid Growers of California's Income Statement (based on Industry Averages)
Sun-Maid Growers of California P&L
$ Millions
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Cost of Goods Sold
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Market Share of Sun-Maid Growers of California's Largest Competitors
A competitive analysis shows these companies are in the same general field as Sun-Maid Growers of California, even though they may not compete head-to-head.
These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines.
The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies.
Competitive advantage comes from offering better pricing or superior products/service.
These companies are similar in business line and location to Sun-Maid Growers of California.
While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.
Future Competition: Sun-Maid Growers of California's Fastest Growing Competitors
These companies are in the same general field as Sun-Maid Growers of California and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.