IncFact
Company Profiles: Revenue, Growth, Competition

Broadcasting Industry

NAICS: 515

Contents

.Broadcasting Market Share: Largest Companies in the Broadcasting Industry

Company HeadquartersRevenue ($ MM)
COMCASTWashington, DC100 
CHARTER COMMUNICATIONS OPERATING (NYSE: TWC)Reno, NV85 
WARNERMEDIA ADVERTISING SALESNew York, NY16 
NBCUNIVERSALNew York, NY7 
TURNER BROADCASTING SYSTEMDallas, TX6 
IMPACTED INTERNATIONALSilver Spring, MD5 
PARAMOUNT GLOBAL (NYSE: CBS.A)New York, NY5 
FOXNew York, NY3 
TERRIER MEDIA BUYERAtlanta, GA3 
LIBERTY COMMUNICATIONS OF PUERTO RICOSan Juan, PR2 
GRAY TELEVISION (NYSE: GTN)Atlanta, GA2 
IHEARTMEDIA + ENTERTAINMENTEl Dorado Hills, CA2 
SINCLAIR BROADCAST GROUP (NASDAQ: SBGI)Hunt Valley, MD2 
COGECO US FINANCEQuincy, MA1 
SIRIUS XM RADIO (NASDAQ: SIRI)New York, NY1 
ANIMATION GUILD LOCAL 839Burbank, CA1 
AUDACY OPERATIONSPhiladelphia, PA1 
RAINBOW MEDIA HOLDINGS (NASDAQ: AMCX)New York, NY1 
CLEAR CHANNEL OUTDOOR (NYSE: CCO)San Antonio, TX1 


See exact company revenues in this list


This is a list of the largest companies active in the Broadcasting industry. This differs from market share in the following example: One business with revenues of $100 million generates 10% of its business from the Broadcasting industry. A second firm, with revenues of $20 million, generates all of its business from this industry. In our list, we show the businesses having revenues of $100 million and $20 million, respectively. However, the market share would compare the $10 million in industry-specific revenue to the $20 million: the second company has twice the market share even though it is "smaller" in size.


.Growth: Fastest Growing Broadcasting Companies

A list of competitors in the Broadcasting industry that are rapidly expanding. Businesses may grow organically or through acquisition. Typically, small or midsized companies are in "growth" mode and can expand more rapidly. However, large businesses may have the strategy and financial capabilities to scale rapidly. Businesses that employ a "roll-up" strategy make multiple acquisitions of smaller businesses to form a single large corporation that controls a greater market share than its competitors and benefits from economies of scale.

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.Small Business Financing

Small businesses that have received financing may expand soon. Financing may be required for capital-intensive investments, such as real estate or equipment purchases. Broadcasting businesses may use the financing to cover startup expenses or the costs of hiring new employees. Loans differ from equity investments in the level of risk that is expected: loans frequently have collateral either directly or implicitly through the business or the owners that ensure repayment. Equity investment has the possibility for much greater returns, but offers no guarantee the principle will be repaid. Convertible securities combine the two concepts, but is used by private-equity firms rather than main street startups.

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. Venture Funding

These Broadcasting companies are actively raising capital from venture capital firms, private equity, or other investors. Businesses with venture funding generally have higher growth prospects, either through bringing new concepts to market, using innovative business practices, or savvy management.

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