ALLY FINANCIAL Revenue, Growth & Competitor Profile

DBA ALLY FINANICAL INC.
DBA GMAC LLC
DBA HART PONTIAC GMC, BUICK, INC.

Company Profile & Annual Report for Ally Financial

Access the complete profile.

Ally Financial Fast Facts

Revenue	Over $500 million    See Exact Annual Revenue
Employees	Over 1,000Exact Company Size
Primary Industry	522291 Consumer Lending
Additional NAICS Codes	44111 New Car Dealers 52222 Sales Financing 522292 Real Estate Credit 522298
Address	Ally Detroit Center 500 Woodward Ave. Floor 10 Detroit, MI 48226 ally.com

Ally Financial's Annual Report & Profile shows critical firmographic facts:

• What is the company's size? (Annual sales and employees)
• What industry is the company in?

Ally Financial is a publicly traded company on NYQ using the ticker symbol ALLY. Detailed information on company financials and operating reports can be found here: NYQ: ALLY

Ally Financial Annual Revenue and Growth Rate

Ally Financial	Revenue Est. ($ Million)	Growth Rate (%)	# Employees
2020	Details in Premium Report
2019
2018
2017
2016

1-Year Growth Rate: 3-Year Growth Rate (CAGR):

Note: Ally Financial's revenues are gauged from an analysis of company filings.

Investor Activity

Ally Financial has actively raised capital from investors. These investors may include private investors, venture capital firms, or other investment vehicles.

Date	Investors	Percent Raised	Target Size
March 2, 2020	0	0%	$1,300 MM
Complete list of funding rounds and total amounts in the Company Report

Trademark Applications

Trademark applications show the products and services that Ally Financial is developing and marketing. Ally Financial's new tradmarks suggest it is investing in R&D and marketing, while expanding into new products or markets. Trademarks may include brand names, product names, logos and slogans.

Trademark	Date
THE BRIGHT SIDE Entertainment services in the nature of development, creation, production, distribution, and post-production of multimedia entertainment content	05/29/2020
FEATURE GUARD UNDERWRITING AND ADMINISTERING EXTENDED WARRANTY CONTRACTS FOR AUTOMOBILES	04/07/2020
ADVENTURES IN MONEY Downloadable series of fiction books	04/01/2020

See all trademarks and details in the Full Report.

Recession Risk

Determine whether Ally Financial grew or shrank during the last recession. This is useful in estimating the financial strength and credit risk of the company. Compare how recession-proof Ally Financial is relative to the industry overall. While a new recession may strike a particular industry, measuring the industry and company's robustness during the last recession estimates its ability to weather future recessions.

Market Share of Ally Financial's Largest Competitors

A competitive analysis shows these companies are in the same general field as Ally Financial, even though they may not compete head-to-head. These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines. The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies. Competitive advantage comes from offering better pricing or superior products/service.

Company	Headquarters	Revenue ($ MM)
QUICKEN LOANS	Detroit, MI	100
P.D.Q. CHECK EXCHANGE	Roy, UT	65
SYNCHRONY FINANCIAL	Stamford, CT	45
OPORTUN	San Carlos, CA	30
NAVIENT	Wilmington, DE	30
EZ LOANS	Millsboro, DE	29
ADVANCE AMERICA CASH ADVANCE CENTERS	Spartanburg, SC	23
WORLD ACCEPTANCE	Greenville, SC	20
TITLEMAX OF GEORGIA	Savannah, GA	19

Nearby Competitors

These companies are similar in business line and location to Ally Financial. While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.

Company	Headquarters	Revenue ($ MM)
ALLY FINANCIAL	Detroit, MI	100
ROCK HOLDINGS	Detroit, MI	78
QUICKEN LOANS	Detroit, MI	57
INVEST DETROIT FOUNDATION	Detroit, MI	0
SCOFFLAW	Grosse Pointe, MI	0

Future Competition: Ally Financial's Fastest Growing Competitors

These companies are in the same general field as Ally Financial and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.

Company	Revenue ($ MM)