Note: Blue Buffalo's revenues are gauged from an analysis of company filings.
Blue Buffalo has actively raised capital from investors. These investors may include private investors, venture capital firms, or other investment vehicles.
July 31, 2009
Complete list of funding rounds and total amounts in the Company Report
Trademark applications show the products and services that Blue Buffalo is developing and marketing.
Blue Buffalo doesn't have any recent trademark applications, indicating Blue Buffalo is focusing on
its existing business rather than expanding into new products and markets.
Trademarks may include brand names, product names, logos and slogans.
CARNIVORA Cat food; cat treats; dog food; edible dog treats; pet food; pet treats
BLUE SUPERIOR NUTRITION ULTIMATE PROTECTION THE BLUE BUFFALO CO. Cat food; Cat treats; Dog food; Pet food; Pet treats; Edible dog treats
LOVE THEM LIKE FAMILY. TREAT THEM LIKE FAMILY. Cat food; Cat treats; Dog biscuits; Dog food; Pet food; Pet treats; Edible dog treats
Determine whether Blue Buffalo grew or shrank during the last recession. This is useful in estimating the
financial strength and credit risk of the company.
Compare how recession-proof Blue Buffalo is relative to the industry overall.
While a new recession may strike a particular industry, measuring the
industry and company's robustness during the last recession estimates its ability to weather future recessions.
Market Share of Blue Buffalo's Largest Competitors
A competitive analysis shows these companies are in the same general field as Blue Buffalo, even though they may not compete head-to-head.
These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines.
The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies.
Competitive advantage comes from offering better pricing or superior products/service.
These companies are similar in business line and location to Blue Buffalo.
While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.
Future Competition: Blue Buffalo's Fastest Growing Competitors
These companies are in the same general field as Blue Buffalo and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.