Note: Mercury Associates's revenues are gauged from an analysis of company filings.
Mercury Associates's Income Statement (based on Industry Averages)
Mercury Associates P&L
$ Millions
Revenue (Sales)
Cost of Goods Sold
Gross Profit
Operating Expenses
Advertising
Salaries and wages
Other Operating Expenses
Total Operating Expenses
Operating Income
EBITDA
EBIT (Earnings Before Interest and Taxes)
Net Profit
Trademark Applications
Trademark applications show the products and services that Mercury Associates is developing and marketing.
Mercury Associates doesn't have any recent trademark applications, indicating Mercury Associates is focusing on
its existing business rather than expanding into new products and markets.
Trademarks may include brand names, product names, logos and slogans.
Trademark
Date
CARCAP Downloadable computer software for fleet replacement planning and charge-back rate development
11/09/2012
PALS A performance alert software solution that monitors a database for exceptions based on user defined parameters in realtime; Users are notified by email, pop-up, visual alerts, sounds, fax, instant messaging, and pager test messages when conditions change; The application also has dynamic reports, application hyperlinking, email and instant messaging screens, and the ability to personalize settings
08/04/2004
See all trademarks and details in the Full Report.
Market Share of Mercury Associates's Largest Competitors
A competitive analysis shows these companies are in the same general field as Mercury Associates, even though they may not compete head-to-head.
These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines.
The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies.
Competitive advantage comes from offering better pricing or superior products/service.
These companies are similar in business line and location to Mercury Associates.
While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.
These companies are in the same general field as Mercury Associates and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.
