Note: Apex Insurance Group of WI's revenues are gauged from an analysis of company filings.
Apex Insurance Group of WI's Income Statement (based on Industry Averages)
Apex Insurance Group of WI P&L
$ Millions
Revenue (Sales)
Cost of Goods Sold
Gross Profit
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Advertising
Salaries and wages
Other Operating Expenses
Total Operating Expenses
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Market Share of Apex Insurance Group of WI's Largest Competitors
A competitive analysis shows these companies are in the same general field as Apex Insurance Group of WI, even though they may not compete head-to-head.
These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines.
The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies.
Competitive advantage comes from offering better pricing or superior products/service.
These companies are similar in business line and location to Apex Insurance Group of WI.
While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.
Future Competition: Apex Insurance Group of WI's Fastest Growing Competitors
These companies are in the same general field as Apex Insurance Group of WI and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.