Note: Ibotta's revenues are gauged from an analysis of company filings.
Ibotta's Income Statement (based on Industry Averages)
Ibotta P&L
$ Millions
Revenue (Sales)
Cost of Goods Sold
Gross Profit
Operating Expenses
Advertising
Salaries and wages
Other Operating Expenses
Total Operating Expenses
Operating Income
EBITDA
EBIT (Earnings Before Interest and Taxes)
Net Profit
Investor Activity
Ibotta has actively raised capital from investors. These investors may include private investors, venture capital firms, or other investment vehicles.
Date
Investors
Percent Raised
Target Size
August 1, 2017
15
100%
$25 MM
Complete list of funding rounds and total amounts in the Company Report
Trademark Applications
Trademark applications show the products and services that Ibotta is developing and marketing.
Ibotta doesn't have any recent trademark applications, indicating Ibotta is focusing on
its existing business rather than expanding into new products and markets.
Trademarks may include brand names, product names, logos and slogans.
Trademark
Date
FRIENDZIES downloadable computer software for securing, sharing and providing consumer discounts, rebates, vouchers, prizes and promotions; downloadable computer software for securing, sharing and providing information about consumer products; downloadable computer software for organizing, archiving and searching information about consumers' prior purchases of consumer products; downloadable computer software for enabling the electronic transfer of money between users; downloadable computer software for enabling processing of electronic funds transfers and payments made via ACH (automated clearing house), credit card, debit card, electronic check and electronic, mobile, and online payments; magnetically encoded debit cards
11/27/2019
LIFE REWARDED computer software for securing consumer discounts, rebates, vouchers and promotions; computer software for securing information about consumer products; computer software for organizing, archiving and searching information about consumers' prior purchases of consumer products; computer software for preparing shopping lists and budgets; computer software for social networking
05/10/2017
IBOTTA Business information services, namely, gathering and analyzing product-purchase data for brand manufacturers and merchants; promoting the products of others, namely, distribution of coupons, rebates, vouchers and promotions for the products of others; marketing and advertising services; marketing services, namely, conducting consumer surveys; marketing analysis services
01/25/2012
See all trademarks and details in the Full Report.
Market Share of Ibotta's Largest Competitors
A competitive analysis shows these companies are in the same general field as Ibotta, even though they may not compete head-to-head.
These are the largest companies by revenue. However, they may not have the largest market share in this industry if they have diversified into other business lines.
The "Competition" section of a business plan or investment memorandum would start by analyzing the information about these companies.
Competitive advantage comes from offering better pricing or superior products/service.
These companies are similar in business line and location to Ibotta.
While some companies compete with neighboring businesses for customers, other companies may compete to attract skilled employees.
These companies are in the same general field as Ibotta and are rapidly expanding. Companies may grow organically or through acquisition. In some cases apparently high growth rates may be caused by data that weren't available in previous years.